TIM is the Official Partner of ‘Red Bull 64 Bars Live’, the first edition of the rap music event to be held next Saturday a short distance from the Vele di Scampia residential blocks in Naples. The stars of the show, dedicated to rap in its purest form, are the singers Ernia, Fabri Fibra, Geolier, Guè, Madame and Marracash and Dj TY1 together with young artists from the local scene in a non-stop event based on hip-hop and beat.
“We are proud of the partnership launched with Red Bull and to support them in this one-of-a-kind initiative, which once again brings us closer to the world of music and young people and to its values”, stated Andrea Rossini, Chief Consumer, Small & Medium Market Officer at TIM. “The choice of Scampia was not accidental, we want to be close to people and the local area. Our ‘La Forza delle Connessioni’ communication campaign seeks to highlight the importance of connectivity, understood as an incentive for young people to overcome the distances and find the strength and motivation to accomplish increasingly ambitious projects”.
Naples, 6 October 2022